The Upstart’s Conundrum: The Credibility Catch-22

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All entrepreneurs face certain problems when they undertake new projects. All projects have considerable time costs, and often times the entrepreneur must establish credibility for him- or herself in fields where previously he or she had no expertise. How does one balance work and play given time constraints? How can entrepreneurs make others perceive them as credible and capable without traditional credentials, like certificates or degrees? These problems are especially acute for young entrepreneurs, students trying to launch ventures–in short: upstarts. Last week, I addressed part one of The Upstart’s Conundrum, the time crunch. Here, we examine the challenges faced by young upstarts without college degrees, those caught in a Catch-22.


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