Seth Godin, Look What You’ve Done

This is an excerpt from a book review I wrote for Flyover Geeks. Read the whole thing here.

Back in 2008, when Seth Godin published his fourteenth book,Tribes: We Need You to Lead Us, he was likely correct. The gist of his book, which champions a new media landscape in which change is effected not by huge corporate megaliths, or by the slow plodding progress of governments but by “tribes”. Tribes follow a leader, who articulates some idea to his/her tribe, and empowers the tribe to reify her/his ideology–act on it. Render it concrete.

I picked up Godin’s book because I’ve never read anything about leadership written for the express purpose of inspiring or instructing or empowering would-be leaders. And I realized, after about forty pages, that all of my criticism of inspirational flimflam such as this, yeah, it wasn’t baseless. Sorry, Seth.

[…] Read the whole thing here.


Regarding the Super Bowl: Some Statistics

Some interesting statistics:

  • It costs approximately $3 million for a 30-second television spot during the Super Bowl.
  • One second of broadcast time costs as much as two years of college at the University of Chicago (full tuition + room and board).
  • $3 million buys enough coffee to kill 37683 people by caffeine poisoning. ($79.61 per person for 38 venti cups of coffee at Starbucks, assuming a median lethal dose of 10g of caffeine, and standard caffeine content of ~13 mg/oz of coffee)
  • The cost of one minute of ad time is equal to ~60% of hedge fund manager John Paulson’s average daily earnings in 2008. (Paulson was paid about $3.7 billion in 2008. The percentage I used was with respect to a 24-hour span of time.)